Chance The Rapper has seen his streaming figures rocket over 200 per cent since winning three awards a the Grammys on Sunday (February 12).
The rapper, who beat the likes of Drake and Kanye West to win Best Rap Album and also took home Best Rap Performance and Best New Artist, saw his stats on Spotify shoot up 206 per cent in the 24 hours after his performances of ‘How Great’ and ‘All We Got’ at the awards. ‘How Great’ alone saw an increase of 461 per cent. His album ‘Coloring Book’ is the first to win a Grammy despite being only available on streaming sites.
A Tribe Called Quest also saw a huge rise in streaming figures, with the figures for their song ‘We Are The People’ rising 441 per cent after Busta Rhymes introduced the track by calling Donald Trump “president Agent Orange”.
Cynthia Erivo, who performed The Beach Boys’ ‘God Only Knows’ alongside John Legend at the awards, saw her figures rise by 680 per cent. Morris Day’s figures shot up 344 per cent following his Prince tribute performance with Bruno Mars.
Elsewhere, Chance The Rapper was announced for Oya Festival yesterday and joins the likes of Lana Del Rey, The xx and Pixies.
His Grammy performance was a historic achievement. The 23-year-old Chicago gospel rapper gave a rousing set with the power of the most energized Pentecostal sermon during a rapid-fire medley of 'How Great', 'No Problems', 'Blessings', and 'All We Got'.