The vinyl revolution has worked. The analogue music platform's sales have overtaken streaming in terms of revenue.
While digital downloads are declining faster than CD sales are, figures released in the US show that vinyl sales have ben on the rise by 52% year-on-year in the first half of 2015 while streaming is operating at a 27% increase according to the Record Industry Association of America.
Before the vinyl heads blow a gasket in excitement, there are a few things worth noting. Firstly, these figures are relative to the platforms Q1 and Q2 2015 revenues, not the year's total. Also, Apple Music has not been included in the findings and that streaming income could see a marked increase in upcoming months should free trial users decide to convert to a paid subscription of the service.
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Speaking to Digiday, data analyst Joshua Friedlander said: "Overall, the music industry has become the most-digital in terms of all traditional media outlets - magazines, newspapers - in terms of transition."
"There is more optimism out there than there was. Two-thirds of the market is still physical [CDs]. It used to be monolithic. Now it's a mix of things, a revenue diversification that makes a more stable source to grow off of."
In recent vinyl news, Tesco has announced plans to begin stocking vinyl to celebrate the release of Iron Maiden's The Book of Souls at the beginning of the month.