Black-Eyed Peas man threatens legal action
michael baggs
14:55 26th June 2013 has threatened Pharrell Williams with legal action over his use of the words 'I Am' in branding as the Black Eyed Peas man finds it 'confusingly similar' to his own name. 

Pharrell has a creative brand called 'i am OTHER', and has taken issue with the name and logo. According to Rolling Stone magazine,'s legal notice argues that the moniker is far too similar to his own: "The registration of the mark is likely to dilute the I AM mark and the WILL.I.AM mark."

Legal representatives for Pharrell and 'i am OTHER' have since filed an answer to's notice denying all such claims.

In a statement to Rolling Stone, Pharrell argued: "I am disappointed that Will, a fellow artist, would file a case against me. I am someone who likes to talk things out and, in fact, I attempted to do just that on many occasions."

He continued: "I am surprised in how this is being handled and I am confident that Will's trademark claims will ultimately be found to be as meritless and ridiculous as I do." is yet to respond to the press.

Pharrell has denied all of's legal claims

Last week, the NERD and Neptunes frontman posted a picture of himself with Jay-Z on Facebook, suggesting that he is likely to appear on his upcoming album, Magna Carta Holy Grail. 

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