Olajide Olayinka Williams Olatunji, also known as KSI, is a British rapper, singer, and YouTube personality who began his music career after gaining fame on YouTube.
He released his debut single, Lamborghini, in 2015, which reached number 30 on the UK Singles Chart. Since then, he has released multiple singles and albums, including Dissimulation and All Over the Place, both of which charted in the UK.
His collaborations with artists such as Anne-Marie, Lil Wayne, and Craig David have further solidified his presence in the music industry. In 2024, he received the BRIT Billion Award for surpassing one billion music streams in the UK.
About the song
Thick Of It is about facing challenges and pressure in life while staying determined and focused. It conveys struggles but also the drive to keep pushing forward. The song encourages strength and confidence in difficult times.
| Detail | Information |
|---|---|
| Released | October 3, 2024 |
| Album | Caught in Two Minds (2025) |
| Writers | KSI, Trippie Redd, Anthony Kiedis, Billy Crabtree, Chad Smith, Flea, John Frusciante, Joseph Baxter, Miles Gould, Ray Michael Djan Jr. & Vivian Proton Bellinfantie |
| Producers | Ray Michael Djan Jr. |
Read Full Lyrics of Thick Of It
Chorus: KSI
I’m in the thick of it, everybody knows
They know me where it snows, I skied in and they froze
I don’t know no nothin’ ’bout no ice, I’m just cold
Forty somethin’ milli’ subs or so, I’ve been told
Verse 1: KSI
I’m in my prime, but this ain’t even final form
They knocked me down, but still, my feet, they find the floor
I went from living rooms straight out to sold-out tours
Life’s a fight, but trust, I’m ready for the war
Pre-Chorus: KSI
Woah-oh-oh
This is how the story goes
Woah-oh-oh
I guess this is how the story goes
Chorus: KSI
I’m in the thick of it, everybody knows
They know me where it snows, I skied in and they froze
I don’t know no nothin’ ’bout no ice, I’m just cold
Forty somethin’ milli’ subs or so, I’vе been told
Verse 2: KSI
From the screen to the ring, to the pеn, to the king
Where’s my crown? That’s my bling, always drama when I ring
See, I believe that if I see it in my heart
Smash through the ceiling ’cause I’m reaching for the stars
Pre-Chorus: KSI
Woah-oh-oh
This is how the story goes
Woah-oh-oh
I guess this is how the story goes
Chorus: KSI & Trippie Redd
I’m in the thick of it, everybody knows
They know me where it snows, I skied in and they froze (Woo)
I don’t know no nothin’ ’bout no ice, I’m just cold
Forty somethin’ milli’ subs or so, I’ve been told
Verse 3: Trippie Redd, KSI, Trippie Redd & KSI
Highway to heaven, I’m just cruisin’ by my lone’
They cast me out, left me for dead, them people cold
My faith in God, mind in the sun, I’m ’bout to sow (Yeah)
My life is hard, I took the wheel, I cracked the code (Yeah-yeah, woah-oh-oh)
Ain’t nobody gon’ save you, man, this life will break you (Yeah, woah-oh-oh)
In the thick of it, this is how the story goes
Chorus: KSI, Trippie Redd, KSI & Trippie Redd
I’m in the thick of it, everybody knows
They know me where it snows, I skied in and they froze (Woo)
I don’t know no nothin’ ’bout no ice, I’m just cold
Forty somethin’ milli’ subs or so, I’ve been told
I’m in the thick of it, everybody knows (Everybody knows)
They know me where it snows, I skied in and they froze (Yeah)
I don’t know no nothin’ ’bout no ice, I’m just cold
Forty somethin’ milli’ subs or so, I’ve been told (Ooh-ooh)
Outro: KSI, KSI & Trippie Redd
Woah-oh-oh (Nah-nah-nah-nah, ayy, ayy)
This is how the story goes (Nah, nah)
Woah-oh-oh
I guess this is how the story goes
Similar Songs Like Thick of It
If you enjoy the mix of emotion and energy in Thick Of It, these tracks also blend catchy hooks with honest lyrics and strong beats.
- Bad Vibes Forever by XXXTENTACION: This song is about expressing deep feelings and heartbreak while still creating a catchy, memorable sound. It mixes sadness with a smooth blend of rap and pop.
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- LET GO by Central Cee: Central Cee raps about facing tough times and not giving up. The song is energetic and encourages staying strong through challenges.
- Genesis by RAYE: This song is full of emotion and rhythm, encouraging you to feel and move. It’s about personal growth and finding strength in yourself.
- Gas Me Up (Diligent) by Skepta: This is a bold and confident track that showcases self-belief and power. It’s about having swagger and not letting anything hold you back.
Similar Artists Like KSI
Check out the performers below who share KSI’s knack for blending genres and delivering tracks full of energy and attitude.
- Stormzy
Genre: UK rap, grime
Top Album: Heavy Is the Head - Dave
Genre: UK rap, hip-hop
Top Album: Psychodrama - AJ Tracey
Genre: British hip-hop, grime
Top Album: AJ Tracey (Deluxe) - 24kGoldn
Genre: Pop rap, hip-hop
Top Album: El Dorado - JME
Genre: Grime
Top Album: Grime MC
Behind The Scenes
Frequently Asked Questions
Did Thick Of It by KSI Chart Successfully?
Yes, it reached number 6 on the UK Singles Chart and number 64 on the US Billboard Hot 100.
What Inspired Thick Of It by KSI?
It was inspired by backlash towards KSI and controversies around his product Lunchly.
Why is Thick Of It by KSI a Meme?
Thick of It became a meme because its catchy chorus and honest lyrics about feeling stuck were familiar to fans, who turned it into relatable internet jokes and viral clips.
