Ex Beatle promotings vegetarian festive season
Grace Carroll

15:29 16th November 2012

Paul McCartney has starred in a new ad campaign for animal rights group PETA, which sees the star wearing an 'eat no turkey' t-shirt.

The poster sees the star wearing a t-shirt that says 'Eat no' and has a picture of a turkey underneath, along with the slogan "Celebrate Life This Holiday Season. Go Vegetarian."

This follows McCartney's voiceover for a 2010 video titled If Slaughterhouses Had Glass Walls, which came from his quote, "If slaughterhouses had glass walls, everyone would be a vegetarian."

In the video, McCartney tells viewers what his family choose to eat for Christmas - as opposed to the traditional Christmas turkey.

He says, "We eat a veggie roast at home, so if we have traditional moments like Christmas . the roast is perfect. It's completely vegetarian, but I can slice it, so I can do all my traditional dad things.

"We can do our family stuff with it, and it's delicious, so I much prefer that to my memory of turkey."

Paul McCartney in the anti-turkey PETA ad campaign

This isn't the first time that the former Beatle has spoken out for PETA. Back in 2008, McCartney wore a similar shirt, this time with a picture of a cow on it, and shared the moment that made him become a vegetarian.

In a statement on the poster, McCartney said, "Many years ago, I was fishing, and as I was reeling in the poor fish, I realised, 'I am killing him - all for the passing pleasure it brings me.'

"Something inside me clicked. I realised as I watched him fight for breath, that his life was as important to him and mine is to me."

Watch the If Slaughterhouses Had Glass Walls video below -  but be warned, it contains graphic content of animal cruelty.

Below, check out The Worst Christmas Album Covers Of All Time

  • The Mom and the Dads: 'Merry Christmas with the Mom and the Dads' (1972)

  • Kico Slabinac – Christmas with Kico (1992)

  • Jim Nabors – Christmas (1990)

  • William Hung: 'Hung for the Holidays' (2004)

  • Thore Skogmans Julskiva – Klappa Pa! (1964)

  • Paul Holt: Fifty Grand for Christmas (2004)

  • Elton John – 'Elton John's Christmas Party' (2005)

  • Kenny Chesney – All I Want for Christmas Is a Real Good Tan (2003)

  • Eilert Pilarm – 'Eilert's Jul' (1984)

  • Bordell Mammas - 'Julvisor'

  • Jimmy Buffet – 'Christmas Island' (1996)

  • Lenny Dee and the Organ with Orchestra – Happy HoliDee (1961)

  • Tiny Tim – Tiny Tim's Christmas Album (1994)

  • Indo G – Christmas N' Memphis (2002)

  • The Surfers: 'Christmas From Hawaii' (1959)

  • Christmas in the Stars: A Stars Wars Christmas Album (1980)

  • Mojo Nixon – Horny Holidays (1992)

  • Jingle Cats – 'Here Comes Santa Claws' (2008)

  • The Clancy Brothers: 'Christmas' (1969)

  • Duke Tumatoe: It's Christmas Let's Have Sex (2001)

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Photo: PETA