With the year almost wrapped up, we can say that Team Vitality had one mesmerizing 2025. Experts argue that what Team Vitality did in 2025 was never seen before in Esports. The Paris based team took one win after another throughout the whole year. Major wins piled up and the worldwide audience became aware of the legacy being created by this outlet. Today, this team is one of the most recognizable names in Esports, have a marketing agency of their own, and have become both on the filed and commercial success in the process of conquering Esports.
While 2025 was amazing, people in charge of Team Vitality believe that 2026 is going to be even better. For the team the universe of Esports is becoming larger with more success waiting down the line. With this year’s success already in the books, Vitality is now looking at the immediate future, but also at what could be there in five years’ time.
Expectations of The Highest Level
The stage has been set in 2025 as far as expectations go for Team Vitality. As far as their Counter Strike roster goes, they’ve been on the most dominant run the game has ever seen. If you’ve missed it, TV has won seven consecutive major CS tournaments in a row. During the year they collected a total of eight trophies, and had an undefeated streak of 37 games. As if that’s not enough Vitality has taken home back to back ESL Pro League Seasons, and the Intel’s 2025 Extreme Masters Melbourne too.
While the CounterStrike roster stole all the headlines, do not think even for a second that they weren’t as successful across other Esports. MLBB Women’s Invitational 2025 and the Valorant EMEA Kickoff wins are also in the trophy cabinet. StarCraft II’s Dreamhack Dallas trophy is also theirs via Cho “Maru” Seong Ju who the team acquired last year. The Team Vitality CEO Nicolas Maurer singled out the team’s top three finish at the Esports World Cup as the icing on the cake of their success believing that more of the same is on the menu after the turn of the year.
During the Team Vitality interview with Stake, the members of the team shared the same sentiment. They want success, but with more time between tournaments as an ideal solution. Last season brought so much success, but at times, the team was on the road for seven consecutive weeks which took its toll on the players. With 16 tournaments on schedule, and two Majors being at the centre of the CS happenings, Team Vitality knows that they can have the same success in 20026, but with a tad bit more balance in the mix.
With everything that has transpired in 2025, everyone involved with Team Vitality has only one goal in their minds and that is to be the best Esports organization in the world.
Going Global as We Speak
Team Vitality is not a one trick pony. They have 19 teams across 15 titles. Their growth has been nothing short of remarkable. One thing that aided in the team becoming bigger is the fact they put effort into expanding geographically. One major move was the acquisition of the Bigetron Esports team from Indonesia. By doing this, Team Vitality has gotten a powerful foothold in Southeast Asia which is one of the areas enamoured with Esports. Another massive coup was the partnership with Paris Saint Germain Esports through EA Sports FC 26. When you’re associated with a team such as PSG you know that recognition is on the way.
Globalization is at the centre of plans Team Vitality has for 2026 and beyond and it is a strategy that is already paying off. The team’s international roster is getting broader as we speak, and the competitive portfolio Team Vitality has and expands at the moment is the best possible platform to have access to a wider and more diverse audience from all parts of the world. At the moment, TV is going strong in its homeland France, while North America and China are also notable markets where they have a foothold too. From the moment the team went global, they’ve noticed a 70% increase of traffic on their website from people who are not French.
A Business Model to Follow
Team Vitality is not only dominating on the playing field where they remain favorites to win every match as Esports betting odds suggest every time we check the betting markets. They’re also leaders in the business part of Esports. The core of their business operation lies in their diverse partnerships and sponsorships. That’s how the team has a major partner in PSG as one of the leading football clubs in the world, but also have their shirts sponsored by the online crypto casino and sportsbook brand Stake. As you can see they only partner with the best brands in their respective fields which is more than often a recipe for success.
Bridging The Generational Gap
Team Vitality is more than aware of the fact that Esports will have a bright future, which will probably surpass the present success of the sport. That’s why they’re not focusing only on the audience that’s currently interested in Esports. Through various initiatives they’re also aiming to bring Gen Z and Alpha under their wing. They’re doing this by not only being excellent in Esports, but also through acquiring some of the best people involved with content, creators, and people focused on social media platforms. Through these means a contact has already been established with a younger audience that knows how to value real content, transparency, and honesty which are at the forefront of all TVs activities. In accordance with this, you can already notice more activity from the team on platforms filled with younger audiences such as Twitch, TikTok, and YouTube. Everything done is being done with a goal of people noticing that Team Vitality is not only a sports organization but also a digital entertainment brand.
Stability Through Managing Rosters
As we already mentioned, during the interview of Team Vitality with Stake, there were mentions of player fatigue, long tournaments, and congested schedule. Everyone wants to compete on the highest level, earn money and recognition, win titles, but also to have time for rest and family. With Esports going through transformation, it must be expected that in the future we will have more Esports and more tournaments, expanding the industry even further. A team such as TV needs a good strategy for the future if they plan to remain competitive across various titles. The approach they took is looking to be a top recruiting team. The plan is simple, take the best players and integrate the new and incoming talent with them.
When you look at the team’s success in 2025 it remains clear that their approach works. They’re committed to let their players feel like top tier athletes through the treatment they receive from the organization. The work on greatness starts at the team’s Performance Centre in Paris. This centre was opened in 2019 and since its sole focus was being on players feeling good, both physically and mentally.
As we said, Team Vitality has reaped rewards in 2025 and will certainly continue to do so in the future. The performance that leads to results is gained by combining experienced players with the top talent available on the team already. This kind of recruitment has aided TV to compete at the top in the years past and will be the foundation of every success to come. While work on building their talent from a young age and inside the house is also being done, the higher ups in the organization believe that such approach is not in accordance with the team’s goals of being the best in the world as far as Esports go. Betting on talent is one thing and it’s a fine approach to an extent, but having strategic recruitment is more important at the moment, and the team will not deviate from that approach anytime soon.
While this approach has led to a lot of success, it is also not easy to stay loyal to it when it comes to making business decisions with people and players with whom you have personal relationships. The hardest decision the team had to make was parting ways with Peter Rothmann Rasmussen after the 2023 Paris Major. The team leader, Dupreeh, was cut in favour of new faces who brought a lot of success to the team in the following two years, but also the decision was met with scrutiny at the time. Yet, the strategy was put into place, and abiding it to full extent has brought nothing but good things Team Vitality’s way, making it impossible not to work on expanding it further down the road.
Vitality Growth Inside Esports Bubble
Esports are just like any other business market. It grows, it shrinks, it evolves. To an outsider looking inside it appears that the market is shrinking. Many teams have exited the competitions, got deleted, while tournament prize pools got lower. If you’re at the centre of what’s going on, as Team Vitality is, you know that the picture tells a different story. Esports will continue to grow. What you have is some games going away, but their places are taken by different titles. The number of people in the audience is growing, and more people are playing than ever both professionally and at amateur level too. By no means the market is shrinking, it’s expanding.
For top tier organizations only the sky is the limit as long as they remain competitive. According to the team’s CEO, the reason why the Esports sector is growing is because top teams have put in the work. In such a state of things, we can expect for some low tier and even mid tier teams to disappear or to lower the number of titles they compete at, but overall the sector will grow in years to come.
What The Future Holds?
Team Vitality is all about making the best out of every tournament they participate in. Yet, they remain focused on life in Esports down the road, and they’re already working on their 5 year plan. Their goals are not only tied to their organization but also to the Esports as a whole, with professionalization, sustainability, and more diverse participants being at the core of their agenda. One team cannot grow without having the community growing simultaneously too. The growth needs to come from more success, continued growth, and more inclusion of women and mixed teams alike according to TVs CEO. As far as the team goes, the goal remains the same as always, to become the best Esports team in the world and to remain at the top as long as possible.
Current Struggles
While 2025 was a year to be remembered by both Team Vitality and the world of Esports alike, their Counter Strike team is not without flaws. Being hot favorites to win the 2025 Starladder by Budapest Major is not going according to plan. The best team in CS was taken down, 13-7, by team FaZe at Stage 3 of the tournament. This loss is a major surprise considering that FaZe started their participation at the Starladder Budapest Major at Stage 1, while Team Vitality was invited directly to Stage 3. TV has had an amazing year in 2025, but their star studded roster has started to show signs of cracking under pressure, and it happened at the worst possible moment.
A team that has won both Majors this season, now will face adversity, and will have to show more than they already have during the year, to get back to winning ways, and possibly wrap up the best year in CS history. Yes, they’ve stumbled early on, but with the stage not yet being closed, we expect them to get back to their best form, as they have so many times in the past. At Wrapping up 2025 in style is on team Vitality’s agenda; we’re sure of it.
