Why not 'Harder, Better, Faster, Stronger'?
michael baggs
11:23 10th July 2013

Daft Punk have revealed their latest marketing venture, teaming up with condom maker Durex to launch a range of 'Get Lucky' condoms. Yes really.

The product is aptly named after the French duo's hit single 'Get Lucky' and the packaging features the artwork from the chart-topping track.

As part of the publicity campaign for the condoms, Durex has sent free packs to well-known DJs.

American DJ and producer Diplo posted a picture of the open branded packaging on his Facebook page on Monday, 8th July, along with the caption: "Thank God I had those Daft Punk condoms last night."

Luckily for us, the condoms are said to soon be hitting shelves in mainland Europe before becoming available in the UK.

Watch Daft Punk - Get Lucky ft Pharrell Williams above

X Factor boyband JLS previously joined up with Durex to release their range of 'Just Love Safe' condoms, in 2010.


Gallery below: The coolest photos of Daft Punk we've seen in 2013