Sam Fender has been awarded the 2019 BRITs Critics’ Choice. The North Shields singer was in the running alongside Lewis Capaldi and Mahalia for the accolade, but it was announced this morning that Sam has emerged the victor.
Previously awarded to the likes of Jorja Smith (2018), James Bay (2015) and Adele (2008), it’s another exhilarating milestone to add to Fender’s trajectory. Speaking about the win, Sam says, “I am truly humbled to win the BRITs Critics’ Choice award. Being nominated was crazy enough, never mind winning it. I’m so grateful to everyone back home for believing, and to my band and team for all their hard work. We've played literally hundreds of shows this year, and we're going to go even harder in 2019. Most importantly, a big shout to my fans. I've met a lot of you over the last few years and it’s truly an honour to get up and play night after night to such a wonderful bunch of people. To everyone who’s taken a punt on me so far, thank you. Here's to next year!”
It’s been a whirlwind year for the musician who has played countless gigs and festivals, and recently released his debut EP Dead Boys. Famed for tackling hard hitting subjects in his lyrics, in an interview with Gigwise earlier this year, he spoke about keeping the balance between heavy and light-hearted subjects in his life. “I write about pretty hectic shit, ‘Dead Boys’ is about male suicide, but particularly my friend killed himself and I talk about that all the time, and that can really bring you down when that’s your job. I’ve always been a joker, whenever I’ve faced adversity I’ve tried to take the piss out of it because that’s my way of dealing with things, so therefore in my normal life I just try to be a fucking idiot all the time.”
The BRIT Awards 2019 will be broadcast live on ITV on Wednesday 20 February.