Jack White has hit back over the criticism heâ€™s received for writing the tune for a Coca-Cola advert.
White has been knocked by some fans for apparently selling-out. Heâ€™s also been lambasted for contradicting himself after he turned down the chance to do a Gap commercial in 2001.
But White is having none of it, saying: â€œThey (fans) assume someone drove up to my house with a truck full of money and a gun to my head, and said, 'Crack open a Coke on television and give the thumbs up.'
"That's not what happened. I saw a beautiful ad, and I wrote a song for it because I was inspired by it.
"That stuff about the Gap years ago, I even said then that I wasn't saying we would never do a commercial," quotes breakingnews.