A good chain necklace does something quiet but effective. It sits against your skin, catches light when you move, and somehow makes a plain white t-shirt look like you thought about it. The problem is never wanting one. The problem is knowing where to buy one that actually holds up, looks good in person, and doesn’t cost you a week’s rent.
There are hundreds of stores selling chain necklaces online right now, and most of them blur together after 20 minutes of scrolling. Some brands focus on fine metals and clean design. Others lean into bold, chunky links and personalization. A few manage to keep prices low without making your neck turn green after a week. This list breaks down 10 websites worth your time and your money, with notes on materials, pricing, and what makes each one worth a look.
Before getting into the list, here is a quick comparison to help narrow things down faster.
|
Brand |
Price Range |
Key Materials |
Best For |
|
Evry Jewels |
~$2.99 to $8.99 (sale) |
18k gold, silver, waterproof options |
Budget-friendly everyday wear |
|
Mejuri |
~$68 to $498+ |
14k solid gold, 10k gold, sterling silver |
Minimal fine jewelry |
|
Ana Luisa |
Under $100 for most pieces |
Recycled solid gold, 92.5% pure silver |
Sustainable and affordable |
|
Missoma |
Most under $200 |
18k gold vermeil, 14k solid gold |
Demi-fine with a luxury feel |
|
BaubleBar |
Most under $50 |
Plated metals |
Statement and custom pieces |
|
Gorjana |
Low to mid-range |
14k yellow gold, plated options |
Layering sets |
|
Catbird |
~$50 to $400 |
Recycled 14k gold, ethically sourced gems |
Small-batch fine jewelry |
|
Jenny Bird |
Mid-range |
14k solid gold, plated finishes |
Slow-crafted editorial style |
|
Pandora |
~$50 to $200 |
Sterling silver, 14k gold-plated silver |
Customization and charms |
|
Tiffany & Co. |
Luxury pricing |
Sterling silver, solid gold, diamonds |
Investment and heritage pieces |
1. Evry Jewels: Wear It and Forget About It
Evry Jewels is a Montreal-based brand backed by 4 generations of jewelry knowledge. Their chain necklaces cover a wide range, from sleek layering chains to bold statement links, and they are built for people who want to put a necklace on in the morning and not think about it again.
The materials are hypoallergenic, nickel-free, and anti-tarnish, which makes them a solid pick for anyone with sensitive skin. They also carry a waterproof line, so pieces hold up through workouts, showers, and everything in between. Pricing on chain necklaces sits between roughly $2.99 and $8.99 during sales, which is hard to beat at any level. The site also features a Charm Builder and Jewelry Box Builder for anyone who likes to customize. Evry Jewels has built a strong community around collaborations with creators like Tana Mongeau, Spencer Barbosa, and Chloe Lukasiak, and the brand’s focus on transparency and affordability has earned real loyalty with younger buyers.
2. Mejuri: Quiet Luxury Without the Quiet Price Tag
Mejuri has been making fine jewelry more accessible online since 2015, and their chain necklace collection is one of the cleanest around. Materials include 14k solid gold, 10k solid gold, 18k gold vermeil, and sterling silver, with 94% recycled gold sourced from scrap or post-consumer materials.
Pricing starts around $68 for a sterling silver cable chain and goes up to $498 and higher for 14k gold pieces set with lab-grown diamonds. Mid-range vermeil options like the Satellite Necklace ($128) or the Vermeil Linked Necklace ($168) hit a sweet spot between quality and cost. Everything is handcrafted from precious materials, and they never use brass or steel. The brand has built a strong following among celebrities and editors who prefer understated pieces with real weight behind them.
3. Ana Luisa: Sustainability That Doesn’t Sacrifice Style
Ana Luisa builds its entire collection around carbon-neutral production and recycled materials. Chain necklaces are made from 100% recycled gold and 92.5% pure silver, with fine gold plating done in-house to maintain quality control. Most pieces in the collection come in under $100, and many chain necklaces feature adjustable lengths for flexible styling.
The brand has put sustainability at the center of its business without turning it into a gimmick. The materials are durable, the designs lean modern and chic, and the price point keeps things accessible. For anyone who cares about where their jewelry comes from and how it is made, Ana Luisa answers those questions directly.
4. Missoma: The Brand That Built Demi-Fine
Missoma helped define the demi-fine category by making gold-vermeil pieces that look and feel high-end without the markup. Their chain necklaces are made from 18k gold vermeil, 18k gold plating, and 14k solid gold, all handcrafted from 100% certified recycled metals. Every piece is skin-friendly, reducing the risk of irritation.
Most necklaces land under $200, and they come backed by a 2-year warranty covering defects in materials and craftsmanship. Missoma also offers engravable and personalized necklaces for a more tailored touch. The brand has found its way onto editors’ wish lists and Hollywood red carpets alike, and it manages to stay within reach for most budgets while doing so.
5. BaubleBar: Bold Pieces That Cost Less Than Dinner
BaubleBar focuses on affordable statement jewelry, and their chain necklaces are built to pair with denim, blazers, and basics. Monogrammed pieces, name necklaces, and initial earrings are a huge part of their lineup, and the brand offers full alphabet collections along with “build-your-own” jewelry kits.
Most pieces retail for under $50, and you can find the same styles spotted on Selena Gomez, Lizzo, and Hailey Bieber. Reviews consistently highlight trendy, customizable designs and fast customer service. If bold chains and personalization are what you are after, BaubleBar delivers on both without asking much of your wallet.
6. Gorjana: California Casual Done Right
Gorjana is a Laguna Beach brand known for delicate gold pieces built around everyday wearability. Their chain necklace collection includes classic chain designs, gemstone necklaces, and floating diamond pieces, all crafted from materials like 14k yellow gold.
One feature worth noting is their “Layering Shop,” which provides pre-styled sets and inspiration for stacking chains at different lengths. The range covers budget-friendly plated pieces and finer gold lines, making it easy to start small and build up over time. Gorjana also offers hypoallergenic earrings for sensitive ears, so the brand pays attention to comfort across its whole collection.
7. Catbird: Brooklyn-Made, Small Batch, Cool
Catbird designs and produces every piece in their Brooklyn studio with a small team of jewelers, and it is one of the few affordable fine jewelry brands still doing true in-house production. Their chain necklaces include 14k solid gold paperclip chains, rope chains, and delicate chokers, all made from 100% recycled 14k gold with ethically sourced gems and lab-grown diamonds.
Prices range from about $50 up to $400, and the collection spans delicate layering necklaces to one-of-a-kind heirloom designs. The brand leans slightly whimsical compared to other minimalist options on this list, and their commitment to responsible sourcing extends to vetting every supplier. Catbird works well for anyone who values craftsmanship and wants to know exactly who made their jewelry.
8. Jenny Bird: Slow-Crafted and Editor-Approved
Jenny Bird is a Canadian brand known for slow-crafted necklaces that balance style and quality in equal measure. The collection includes gold chain necklaces, personalized pendants, beaded styles, chokers, and lariats, available in silver-plated, gold-plated, and 14k solid gold finishes.
Initial pendants, pearls, heart charms, and waterproof options round out a lineup that covers a lot of ground without feeling scattered. The brand is a favorite among ELLE editors and celebrities, and the mid-range pricing keeps things reasonable for the level of craftsmanship on offer.
9. Pandora: Build Your Own Story, Link by Link
Pandora goes far beyond charm bracelets. Their chain necklace collection comes in sterling silver, 14k gold-plated, and 14k rose gold-plated sterling silver, with most pieces priced between $50 and $200. The brand lives in the world of customization and storytelling, letting you build a look piece by piece with meaningful charms and stackable elements.
For anyone who wants a chain necklace that grows with them over time, adding a charm here or swapping a pendant there, Pandora’s system makes that easy and affordable. The approach is different from the minimalist brands on this list, and that difference is exactly the point.
10. Tiffany & Co.: The One That Needs No Introduction
Tiffany represents the luxury end of chain necklace shopping, with fine jewelry craftsmanship that has defined the category for generations. Their 2026 offerings lean into layered chain necklaces in mixed metals, bold link designs from the HardWear collection, and minimalist pendants like the Elsa Peretti Alphabet pieces and the symbolic Knot by Tiffany pendants.
The collection starts with sterling silver and gold chain necklaces and includes iconic link jewelry, elegant lariats, and layered pendants featuring diamonds and House motifs. This is investment-level jewelry, priced accordingly, and built for people who want something that will last a very long time.
How to Pick the Right Chain Length for Your Neckline
Getting the right chain length matters more than most people think. An 18-inch necklace rests at your collarbone and works well for everyday wear. For V-neck tops, a choker or short pendant keeps the focus centered, while a longer chain of 20 to 24 inches adds balance when layering. Crew necks and high necklines pair best with longer layers, something around 18 to 20 inches combined with an extra-long chain of 24 inches or more to create a vertical effect that draws the eye down.
When layering, combine 2 or 3 varying lengths. A 16-inch choker paired with an 18-inch chain and a 22-inch piece creates a staggered effect that keeps every layer visible. Space chains at least 1 to 2 inches apart to avoid tangling.
Keeping Your Chains Looking New
Mix chain weights and textures when layering. A thin cable chain paired with a slightly thicker rope chain creates visual interest without looking heavy. Pairing chunky necklaces with dainty ones gives a contrasting look, while a set of delicate chains at different lengths reads as more cohesive.
For care, the general rule is simple: treat plated jewelry like it costs more than it did. Keep it dry, wipe it down after wearing, and store pieces separately. Avoid showering, sleeping, or spraying perfume while wearing gold-plated or vermeil necklaces, and you will noticeably extend their life. Brands like Evry Jewels are an exception here, since their waterproof line is designed to be worn through all of that without damage.
According to Woman & Home, mixing gold and silver together is one of the strongest styling moves for 2026. Two or three layered combinations in mixed metals look particularly good, and the trend of combining several necklaces at different lengths will keep going strong this year.