Lana Del Rey returns to advertise H&M in the new photoshoot for their autumn campaign.
The 'Ride' singer is modelling a new collection from the high street brand - a wise choice seeing as her debut for H&M in July was considered a success across the board. And the 26-year-old was also recently announced as the new face of Jaguar cars.
A spokesperson for H&M said: "We were looking for a style icon and singer to model our fall collection and Lana Del Rey was the perfect choice.
"We think she shows our fall fashion in a very inspiring way."
Lana also released a cover version of the song 'Blue Velvet' to accompany the campaign, which is now playing in H&M stores. H&M have also promised further photos to be released for the winter campaign.
Take a look at the new Lana photos for yourself and let us know what you think...
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