Sean Combs has announced that he will be changing his name yet again in a bid to make things easier for all those confused fans.
In 2001 Combs then known as Puff Daddy changed his name to P Diddy; he is now dropping the ‘P’ and wants to be referred to a just ‘Diddy’.
Combs seems to have quite a penchant for the old nickname. While dating Jennifer Lopez, he christened her J.Lo, a nickname which she has used to brand herself.
However, he recently told the New York Post that even he was getting confused over his name: "Nobody knew what to call me. I'd notice that people were uncomfortable when I'd meet them for the first time, and then they'd ask me what they should call me,”
"I even started to get confused myself - and when I'd called someone on the telephone it took me a long time to explain who I was. Too long."
"One word. Five letters. Period."
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