Photo: WENN.com

Supermarket giant Sainsburys is planning to give industry giant Apple a run for its money as it launches a music download service through its website.

The store is offering access to over 2.3 million downloads, including tracks and albums, and promises price promotions for 'Deal Of The Week' albums, will offer customers their free downloaded track for free (until 6 May, 2012) and give customers Nectar points for downloading tracks from their site.

"This launch of our new MP3 music service enables our customers across the UK to get digital music at great value," says Mark Bennett, Head of Entertainment (Online). "This is the first step in our expansion to offer digital entertainment alongside our existing range of CDs, Games, Film and books catalogue."

Peter Selby, Sainsburys Music Manager added: "'Downloading Made Easy' is central to our music offering and we have ensured that the process is as simple as possible for all our customers, who can be safe in the knowledge that all their favourite music will be will be available at the touch of a button."

Will you be persuaded to switch from iTunes to download tracks from Sainsburys?