U2 have signed a massive 12 year deal with concert promoters Live Nation.
The company will handle the Irish band’s touring, merchandising, digital and branding rights. Details of how much money the deal is worth have not be revealed, yet it will inevitably be highly lucrative.
In typical Bono style, the frontman said of the deal: "We've been dating for over 20 years now. It's about time we tied the knot."
Unlike Madonna’s ground-breaking touring and recording contract she penned with Live Nation in 2007, Universal Music will still own the right’s to U2’s future records. Madonna’s 10 year deal was reported to be worth £60million.
Live Nation Chairman Michael Cohl said of the difference between Madge's deal: "It's not a do or die situation that we have to be involved in the recordings. We'd prefer to, but it's not always available."
You can keep up to date with all the latest news from Gigwise by following us on Twitter and liking us on Facebook.

Alicia Keys And Jessie J Pay Tribute To Whitney Houston At Pre-Grammy Awards Party
Jay-Z And Beyonce Post First Pictures Of Blue Ivy
Graham Coxon: Blur Will Release Another Album
Amy Winehouse Coroner Suspended Following Inquest Claims
Bono Set To Become Richest Rock Star In The World Thanks To Facebook
U2 Beat Take That To Be Named Top Touring Act Of 2011
Whitney Houston Tributes: Mariah Carey, Elton John, Rihanna And More Remember Star
The 15 Best B-Sides Of All Time
M.I.A Demands Women In Burkas: Ridiculous Rock Star Riders!