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EMI Look To The Past To Generate Future Revenue

David Bowie gets re-release...

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EMI are to turn to their more established artists’ back catalogues to boost struggling sales, according to new plans unveiled by the record label.

By re-releasing material from artists such as David Bowie in new formats EMI hope they will be able to reconnect with the record buying public.

The plans were unveiled by the newly appointed head of EMI’s music catalogue, Stephen Alexander.
 
Alexander, who has previously held the top position at Odeon Cinemas and Dunkin’ Donuts, said he was not sure that EMI’s catalogue “has been given the level of focus and priority that it would be my contention it really warrants as a business.”

“There has been a tendency to think that the more exciting place to be might be in the new releases end of the business,” he told the Guardian.

EMI was taken over in a £3.2 million last August by private equity firm Terra Firma.

Among controversial plans already unveiled for the company by new owner, Guy Hands are the job cuts of nearly a third of the label’s entire workforce.


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