Kurt Cobain Resurrected For Advert

Kurt Cobain, Joe Strummer, Sid Vicious and Joey Ramone have been unveiled as the stars of a new Dr Martens advertising campaign.

The posters – which have been created by advertiser’s Saatchi & Saatchi – feature the four dead rock stars modelling the infamous boot dressed as angels.

Speaking about the campaign writer Andrew Petch said:"We wanted to communicate that Dr Martens boots are 'made to last' and we discovered that these idolised musicians wore them."

He continued: "Showing them still wearing their Docs in heaven dramatised the boots' durability perfectly. And, as images, they feel very iconic."

According to The Daily Swan, due to publishing implications the photos have only been cleared for use in the UK.